This first one was the one that started it all. The 'Early Bird Certificate Package'. I can't imagine how exciting it must have been for the young Star Wars fan to see this on the TV screen for the first time.
This one (starring Anthony Daniels himself) was aired during the 1978 Holiday Special if I'm not mistaken. Funny how commercials back in the day were aimed at parents rather than the kids themselves. 'May the Force Be With You... And Your Children!'
Me too! Eee Eee Eee!